I'm a Digital Product Designer
who loves turning the complex into
calm, clear and kind of fun.

I design for startups, enterprises — big & small, across SaaS, B2B and B2C products.

Healthcare

✦

Real Estate

✦

Fintech

✦

E-Commerce

✦

Food & Grocery

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Healthcare ✦ Real Estate ✦ Fintech ✦ E-Commerce ✦ Food & Grocery ✦

Select Work

0 → 1 • B2C • SaaS • Fintec • MobileApp

Designing a personal finance app from scratch, consolidating bank accounts, bill payments, money transfer & spending insights with a 95% adoption rate.

Thrive

B2B• SaaS • Evaluative Research • Insurance • Geospatial Software

Improving usability of a drone technology product, Assess' UI by conducting usability testing leading to resolution of 1.5x more insurance claims per day.

EagleView Assess

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Skillset

    • Qualitative Research

    • Quantitative Research

    • Surveys

    • User Interviews

    • Contextual Inquiry

    • Heuristic Evaluation

    • Data Analysis

    • Usability Testing

    • Competitive Analysis

    • Research Artefacts

    • Persona/Archetypes

    • Empathy Mapping

    • User Journey Mapping

    • Information Architecture

    • Task Flows

    • User Flows

    • Storyboarding

    • Micro-Interactions

    • Product Strategy

    • Design Systems

    • UI Design

    • Typography

    • Iconography

    • Color Theory

    • Visual Hierarchy

    • Branding

    • Design Documentation

    • Design Specifications

    • Dev Handoff

    • Website Audit

    • Responsive Design

    • Accessibility

    • SEO

    • HTML/CSS

    • Layouts

    • Grid Systems

    • Figma

    • Sketch

    • Canva

    • Adobe CC

    • Balsamiq

    • Notion

    • Miro

    • Qualtrics

    • Hotjar

    • Google Lighthouse

    • MS Office Suite